Experiences__

Work & Project

Working Experiences__

NEURO Online English Course

I have been working in NEURO online English Course since June 2020. In term of Digital Marketing, there are some activity that i did namely : 

  • Plan, implement & execute the task about digital marketing campaign, content creation and social media Ads.
  • Create, develop and mantain wordpress website for Company and Learning Management System via Moodle for the online course.

My Task

Digital Marketing Planning

I made a digital marketing plan for an English course which included various things such as:
Brand Identity
–  Market Research & Competitors
– Target Audience
– Digital Assets Identification
– Smart Goals
– Digital Marketing Strategy
– Digital Marketing Action Plan
– Activity timeline
– Ads Budgeting & Structure

Content Planning

I am determine the campaign, color, content, caption and copy writing from Instagram. While the design section executes my ideas and schedules the posts.

Ads Planning, budgeting and Execution

I make planning, budgeting and execution of digital Ads with pre-made KPI indicators. The advertising media that I use a lot for this campaign include:

1. Media Paid Promotion that relates to the business such us: Scholarship Info, Student Info, Career Info and student life in Instagram media.

2. Meta Ads with detailed settings that have been predetermined through various audience research and various supporting data.

3. Social Media Activation for boosting posts on Instagram.

TOOLS I USE FOR MY WORK

Social Media

RivalIQ, Iconosquare, Mention, Social Blade, Mailchimp, Meta For Business, Meta Ads manager, Meta Ads Library.

Google

Google Ads, Google Analytic, Google Search Console, Google Tag Manager, Google Trend and Google Suite

Website Development

Wordpress CMS, Brizy CMS, Moodle LMS

Design

Adobe Photoshop, Canva, Corel Draw

Video Editor

Cap Cut, Kinemaster, Sony Vegas Pro

SEO

Google Keyword Planner, Semrush, Ubbersuggest

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